Passes & Canyons Blog

I may be working a full-time job lately but that doesn’t mean I’ve given up my freelancing. I’m pleased to be able to tell you that Rider magazine has published my latest article on its website and the piece will presumably be in the next issue. Now you get to read the story behind the story.

The piece is about motorcycle fairing designer Craig Vetter and what he’s up to these days. It started out when I went to Ohio in 2012 for the AMA’s Vintage Motorcycle Days (VMD).

Craig was the grand marshal for that event that year, and one piece of the event was the Craig Vetter Fuel Economy Challenge. I took a lot of pictures and spoke with several participants in that event. I also attended three presentations Craig gave, two about the challenge and one about his many years in motorcycling and design of motorcycle gear. I then wrote about all this for several publications.

After I got home I sent a query to Rider magazine editor Mark Tuttle, Jr., asking if he would be interested in a piece on Vetter and this whole business. Mark replied that sure, he’d be interested to read my submission. That is to say, no guarantees he would accept and publish it, but if I would write the piece he’d be happy to look at and consider it.

Then nothing happened. I got busy with my new job and months passed with me doing nothing to pursue this. About the time I was despairing of ever getting off my butt and doing it I got a fortuitous email. Craig Vetter had seen one of the articles I published elsewhere and sent me a note saying he liked it and thanks.

I knew I needed to jump right on things at that point. I emailed Craig back and thanked him for his note and told him I had gotten the go-ahead from Mark to do a piece. Could we speak? Craig said sure and so we did.

My thoughts initially had been to do something about the previous year’s event (this was the middle of 2013 by now) but at this point we were drawing near to the 2013 event, so it made more sense to make it a forward-looking piece rather than dwelling on something that was past. And Craig was totally focused on what was upcoming. In the interim he had gotten seriously amped up on the idea of electric streamlined motorcycles. As you’ll see if you read the article, Craig had gotten hooked up with Terry Hershner, who was planning–and by the time we spoke, had completed–a cross-country run on his Zero electric motorcycle. Craig’s streamlining had enabled Terry to get double the mileage out of his batteries and helped make the whole thing possible.

At this point Craig was looking forward to the 2013 VMD and expecting Terry to run away with the championship on his electric bike. I wrote the piece and sent it to Mark at Rider with the main pitch being the electric bike angle. Mark replied that he had no recollection of us discussing this piece (it had been nine months) but he liked what I sent him and he wanted to run it. I thought it would be a good piece to use coming up to VMD, setting the stage and then demanding a follow-up, but Mark said he wanted to let the 2013 challenge take place and add a follow-up note at the bottom of the piece.

So that’s what we planned. And then it fell apart. Terry was on his way to VMD and the bike broke down. The extra weight from all the extra battery packs and charging units he had added were finally too much for the stock wheel bearings. Terry would not be competing in the VMD. OK, Mark said let’s wait for the later Vetter event in October.

October came, however, and there was no fuel economy challenge at the annual Vegas to Barstow event because Craig had had surgery and was not feeling sufficiently recovered to take on that load. Push it back even further.

At this point Mark was telling me it didn’t have to be tied to one of the Vetter events, he’d just run it in an issue in summer 2014 when he had space in the magazine. But then I got a note from him not long ago saying he would have space for it sooner. And now, by golly, it’s up there. And I’m eagerly awaiting the arrival of the next issue in my mail. Gosh, only 16 months from when I first pitched the idea to Mark to when it ends up in print.

Biker Quote for Today

I’ve done it myself in the past, ground the bike so far all the oil was gone, got up and walked to work without a scratch.

Tags: Craig Vetter, Rider magazine

This entry was posted on Monday, January 20th, 2014 at 12:20 pm and is filed under motorcycle events. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.