Performance Cycle Goes Big

The new Performance Cycle store.

Performance Cycle's new digs.

As did many thousands of other motorcyclists–apparently–I received a card inviting me to the grand opening at the new location for Performance Cycle on Saturday. New location: 7375 S. Fulton, in Centennial. I figured I wanted to see the place, so I went.

trying on helmets

Just an eye-catching scene I noticed.

The card had promised a schwag bag for the first 100 in the doors and while that wasn’t a big motivator I did think it might be cool if I got one and it had some cool stuff in it. Ha! Doors opened at 9 a.m. and I walked in around 9:45. By that time there must have been more than 100 people waiting in line to make their purchases. The place was packed, and that’s saying something because it is huge.

I don’t know if this is the biggest motorcycle shop in Denver but if it isn’t it has got to be one of the biggest. Completely new building with about anything you could want. Including a lounge with complimentary beverages and an air hockey table so you can while away the time while your bike is being worked on. A section for helmets that is bigger than some shops I’ve been in. A storage area for tires that looked like it must have a couple thousand tires on hand. And of course, pretty much any motorcycle gear or apparel you could possibly be looking for.

And apparently there were a lot of people looking for gear. I was just there for a look-see but most people seemed to be there as shoppers. I would not want to stand in line that long to buy but I guess the today-only 20 percent discount coupons they were handing out made a persuasive argument to a lot of people.

Will I shop here? Yeah, it’s in my part of town and I figure they will probably have anything I’m looking for. I might want to do some price comparisons, though. We’ll see.

And one other point in their favor: they’re open on Mondays.

Inside Performance Cycle's new space.

The place is huge.

Biker Quote for Today

Note to self: Never ride a motorcycle in stilettos and a miniskirt. — Maggie Grace

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